Cake Beauty The Big Big Deal Thickening Volume Shampoo, 10 Ounces

This body-boosting formula lifts and plumps each strand for thick + lasting volume with feather-light fullness. Fortified with natural ingredients, this blend infuses your hair with light-weight moisture and super proteins, to nourish and promote stronger stands as it plumps. Go-so-big and transform limp and life-less into lush and thicker-looking hair, without the harsh chemicalsVOLUMIZING SHAMPOO: This body-boosting formula helps plump strands for thicker-looking hair with lasting volume & feather-light fullness. Infused with hydrating aloe vera plus soy & rice proteinCLEANSE & THICKEN: This nourishing, bodifying blend wraps each strand in lightweight moisture & super proteins so hair looks fuller & shinier. Go big & get body & bounce without harsh chemicalsCRUELTY FREE BEAUTY: From our decadent body scrubs & lotions to our high-quality shampoos, conditioners & styling products, our gorgeous formulations don’t harm so much as a hair on a bunny’s headNATURALLY LUXE: Our skin, hair, & body care products have the high-performing natural ingredients you love, & none of the stuff that you don’t. No parabens, phthalates, sulfates, or talc. Ever