Say Goodbye To Unwanted Yellow Tones And Revitalize Your Locks. Fudge Professional Clean Blonde Damage Rewind Purple Shampoo Contains Salon-Strength Violet Pigment To Instantly Banish Brassy Tones DonâT Compromise Between Toning And Repair! Award-Winning Dual Force Purple Toning Shampoo Combined With Opti-Plex  Technology Penetrates Deep Within Your Hair'S Core, Reconstructing Bonds That Have Been Chemically Damaged By Treatments, Styling, Or Environmental Factors. The Results? Blonde Hair That'S Not Only Free From Unwanted Copper Tones But Is Also 90% Stronger, 10 Times Smoother, And Doubly As Soft. Infused With A Fragrancefuseâ Formula Exploding Scents That Last For 24Hours. Recommended To Use In Conjunction With Fudge Professional Clean Blonde Damage Rewind Conditioner. *Proven Through Breakage Testing. Benefits - Award-Winning - Sulfate Free - Instantly Removes Brassy Tones - Suitable For All Hair Types - Damage Repair Leaves Hair 90% Stronger - 24Hours Of Fragrance Avoid Contact With Eyes. If Eye Contact Does Occur, Rinse Immediately And Thoroughly With Warm, Clean Water Lather Evenly Through Wet Hair And Leave Up To 5 Minutes For Maximum Results. Rinse Thoroughly And Follow With Clean Blonde Damage Rewind Conditioner Recyclable With Cap Applied Product Information:Say Goodbye To Unwanted Yellow Tones And Revitalize Your Locks. Fudge Professional Clean Blonde Damage Rewind Purple Shampoo Contains Salon-Strength Violet Pigment To Instantly Banish Brassy Tones,Features:DonâT Compromise Between Toning And Repair! Award-Winning Dual Force Purple Toning Shampoo Combined With Opti-Plex  Technology Penetrates Deep Within Your Hair'S Core, Reconstructing Bonds That Have Been Chemically Damaged By Treatments, Styling, Or Environmental Factors. The Results? Blonde Hair That'S Not Only Free From Unwanted Copper Tones But Is Also 90% Stronger, 10 Times Smoother, And Doubly As Soft. Infused With A Fragrancefuseâ Formula Exploding Scents That Last For 24Hours. Recommended To Use In Conjunction With Fudge Professional Clean Blonde Damage Rewind Conditioner. *Proven Through Breakage Testing. Benefits - Award-Winning - Sulfate Free - Instantly Removes Brassy Tones - Suitable For All Hair Types - Damage Repair Leaves Hair 90% Stronger - 24Hours Of Fragrance,Warning Or Restrictions:Avoid Contact With Eyes. If Eye Contact Does Occur, Rinse Immediately And Thoroughly With Warm, Clean Water,Product Specification:Aqua (Water), Sodium Lauroyl Methyl Isethionate, Sodium Methyl Cocoyl Taurate, Cocamidopropyl Betaine, Lauryl Glucoside, Peg-120 Methyl Glucose Dioleate, Glycerin, Glyceryl Caprylate/Caprate, Glycol Distearate, Parfum (Fragrance), Phenoxyethanol, Sodium Chloride, Benzyl Alcohol, Guar Hydroxypropyltrimonium Chloride, Disodium Edta, Citric Acid, Pentylene Glycol, Polysilicone-15, Hexyl Cinnamal, Sodium Benzoate, Polyquaternium-7, Limonene, Silicone Quaternium-22, Hydrolyzed Vegetable Protein Pg-Propyl Silanetriol, Alpha-Isomethyl Ionone, Coumarin, Linalool, Dipropylene Glycol, Polyglyceryl-3 Caprate, Palmitamidopropyltrimonium Chloride, Potassium Sorbate, Propylene Glycol, Ci 60730 (Ext. Violet 2),Product Uses:Lather Evenly Through Wet Hair And Leave Up To 5 Minutes For Maximum Results. Rinse Thoroughly And Follow With Clean Blonde Damage Rewind Conditioner,Recyclable:Recyclable With Cap Applied