For Years Joyã¢ÂS Slogan Was ÃÂPowerful Cleaning! A Little Goes A Long Way!àBecause It Didã¢Â
And It Still Does. So While A Lot Of Competitors Come Up With Marketing Buzzwords And Various Tiers Of Product To Justify Higher Prices For Their Dish Soaps, We Are Keeping Things Simple10What Will Not Change Is The Effective Performance And Aromas That These Brands Were Always Known For Over The Last 70+ Years10Introducing Its Staple Lemon Scent In 1968, Joy Was One Of The Earliest Dishwashing Soaps To Use Citrus, Beginning The Trend Of Citrus-Scented Cleaning Products You Still See Today10Put A Little Joy In Your Life With Great Cleaning Power10Dishwashing Liquid That'S Powerful On Grease